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Initial trust and the adoption of B2C e-commerce: The case of internet banking

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Authors: Kyung Kyu Kim Yonsei University
Bipin Prabhakar University of Cincinnati
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· Newsletter
ACM SIGMIS Database Homepage archive
Volume 35 Issue 2, Spring 2004
ACM New York, NY, USA
table of contents doi>10.1145/1007965.1007970
Initial trust and the adoption of B2C e-commerce: The case of internet banking Published by ACM 2004 Article
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