An analysis of search engine switching behavior using click streams

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Authors: Yun-Fang Juan Yahoo! Inc, Sunnyvale, CA
Chi-Chao Chang Yahoo! Inc, Sunnyvale, CA
Published in:
· Proceeding
WWW '05 Special interest tracks and posters of the 14th international conference on World Wide Web
Pages 1050-1051
ACM New York, NY, USA ©2005
table of contents ISBN:1-59593-051-5 doi>10.1145/1062745.1062863
An analysis of search engine switching behavior using click streams Published by ACM 2005 Article
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