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A web trust-inducing model for e-commerce and empirical research
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Authors:
Yun Yang
Shunde Poly Technic., Foshan, Guangdong, P.R. China
Yong Hu
Sun Yat-sen Univ., Guangzhou, Guangdong, P.R. China
Juhua Chen
Sun Yat-sen Univ., Guangzhou, Guangdong, P.R. China
Published in:
· Proceeding
ICEC '05 Proceedings of the 7th international conference on Electronic commerce
Pages 188-194
ACM
New York, NY
, USA
©2005
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ISBN:1-59593-112-0
doi>
10.1145/1089551.1089589
2005 Article
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electronic commerce
empirical research
interface design
trust-inducing
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