Data acquisition and cost-effective predictive modeling: targeting offers for electronic commerce

Full Text: PDFPDF Buy this ArticleBuy this Article
Authors: Foster Provost New York University, New York, NY
Prem Melville IBM T. J. Watson Research Center, Yorktown Heights, NY
Maytal Saar-Tsechansky University of Texas at Austin, White Plains, TX
Published in:
· Proceeding
ICEC '07 Proceedings of the ninth international conference on Electronic commerce
Pages 389-398
ACM New York, NY, USA ©2007
table of contents ISBN: 978-1-59593-700-1 doi>10.1145/1282100.1282172
Data acquisition and cost-effective predictive modeling: targeting offers for electronic commerce Published by ACM 2007 Article
Bibliometrics Data  Bibliometrics
· Downloads (6 Weeks): 5
· Downloads (12 Months): 44
· Downloads (cumulative): 447
· Citation Count: 6


Tools and Resources

Share:

|
feedback Feedback | Switch to single page view (no tabs)

Powered by The ACM Guide to Computing Literature


The ACM Digital Library is published by the Association for Computing Machinery. Copyright © 2013 ACM, Inc.
Terms of Usage   Privacy Policy   Code of Ethics   Contact Us

Useful downloads: Adobe Acrobat    QuickTime    Windows Media Player    Real Player
The ACM Guide to Computing Literature
All Tags
Export Formats
 
 
Save to Binder