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AdWords and generalized online matching
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Authors:
Aranyak Mehta
Google, Inc., Mountain View, California
Amin Saberi
Stanford University, Stanford, California
Umesh Vazirani
University of California, Berkeley, Berkeley, California
Vijay Vazirani
Georgia Institute of Technology, Atlanta, Georgia
2007 Article
Bibliometrics
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Journal of the ACM (JACM)
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Volume 54 Issue 5, October 2007
Article No. 22
ACM
New York, NY
, USA
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doi>
10.1145/1284320.1284321
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algorithms
economics
general
keyword auctions
online algorithms
search engines
theory
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