Dramaturgical capitalization of positive emotions: the answer for Facebook success?

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Authors: Corina Sas Lancaster University, UK
Alan Dix Lancaster University, UK
Jennefer Hart Lancaster University, UK
Ronghui Su Lancaster University, UK
Dramaturgical capitalization of positive emotions: the answer for Facebook success? 2009 Article
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BCS-HCI '09 Proceedings of the 23rd British HCI Group Annual Conference on People and Computers: Celebrating People and Technology
Pages 120-129
British Computer Society Swinton, UK, UK ©2009
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