Optimal marketing and pricing over social networks

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Authors: Nicole Immorlica Northwestern University, Chicago, IL, USA
Vahab S. Mirrokni Google Research, New York, NY, USA
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· Proceeding
WWW '10 Proceedings of the 19th international conference on World wide web
Pages 1349-1350
ACM New York, NY, USA ©2010
table of contents ISBN: 978-1-60558-799-8 doi>10.1145/1772690.1772924
Optimal marketing and pricing over social networks Published by ACM 2010 Article
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