Online advertising, behavioral targeting, and privacy

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Authors: Avi Goldfarb University of Toronto
Catherine E. Tucker MIT Sloan School of Management, Cambridge, MA
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· Magazine
Communications of the ACM CACM Homepage archive
Volume 54 Issue 5, May 2011
Pages 25-27
ACM New York, NY, USA
table of contents doi>10.1145/1941487.1941498
Online advertising, behavioral targeting, and privacy Published by ACM 2011 Article
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