Concepts inScentTrails: Integrating browsing and searching on the Web
World Wide Web
The World Wide Web (abbreviated as WWW or W3, commonly known as the Web, or the "Information Superhighway"), is a system of interlinked hypertext documents accessed via the Internet. With a web browser, one can view web pages that may contain text, images, videos, and other multimedia, and navigate between them via hyperlinks.
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Hyperlink
In computing, a hyperlink (or link) is a reference to data that the reader can directly follow, or that is followed automatically. A hyperlink points to a whole document or to a specific element within a document. Hypertext is text with hyperlinks. A software system for viewing and creating hypertext is a hypertext system, and to create a hyperlink is to hyperlink (or simply to link). A user following hyperlinks is said to navigate or browse the hypertext.
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Search engine optimization
Search engine optimization (SEO) is the process of improving the visibility of a website or a web page in search engines' "natural," or un-paid, search results. In general, the earlier (or higher ranked on the search results page), and more frequently a site appears in the search results list, the more visitors it will receive from the search engine's users.
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User (computing)
A user is an agent, either a human agent (end-user) or software agent, who uses a computer or network service. A user often has a user account and is identified by a username (also user name). Other terms for username include login name, screen name (also screenname), nickname (also nick), or handle, which is derived from the identical Citizen's Band radio term.
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Information foraging
Information foraging is a theory that applies the ideas from optimal foraging theory to understand how human users search for information. The theory is based on the assumption that, when searching for information, humans use "built-in" foraging mechanisms that evolved to help our animal ancestors find food. Importantly, better understanding of human search behaviour can improve the usability of websites or any other user interface.
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User interface
The user interface, in the industrial design field of human¿machine interaction, is the space where interaction between humans and machines occurs. The goal of interaction between a human and a machine at the user interface is effective operation and control of the machine, and feedback from the machine which aids the operator in making operational decisions.
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