Automatic generation of bid phrases for online advertising
|
Authors:
|
Sujith Ravi
|
ISI/USC, Marina Del Rey, CA, USA
|
|
|
Andrei Broder
|
Yahoo Research, Santa Clara, CA, USA
|
|
|
Evgeniy Gabrilovich
|
Yahoo Research, Santa Clara, CA, USA
|
|
|
Vanja Josifovski
|
Yahoo Research, Santa Clara, CA, USA
|
|
|
Sandeep Pandey
|
Yahoo Research, Santa Clara, CA, USA
|
|
|
Bo Pang
|
Yahoo Research, Santa Clara, CA, USA
|
|
|
2010 Article
|
Bibliometrics
|
· Downloads (6 Weeks): 1
· Downloads (12 Months): 30
· Downloads (cumulative): 448
· Citation Count: 12
|
|
Published in:

|
| |
| · Proceeding |
|
WSDM '10 Proceedings of the third ACM international conference on Web search and data mining
|
Pages 341-350
ACM New York, NY, USA ©2010
table of contents
ISBN: 978-1-60558-889-6
doi>10.1145/1718487.1718530
|
|
powered by
|
|