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Television advertisement

A commercial advertisement on television (usually abbreviated to TV commercial, advert, ad, or ad-film) is a span of television programming produced and paid for by an organization, which conveys a message, typically to market a product or service. Advertising revenue provides a significant portion of the funding for most privately owned television networks.  more from Wikipedia

Advertising

Advertising is a form of communication used to encourage or persuade an audience (viewers, readers or listeners; sometimes a specific group of people) to continue or take some new action. Most commonly, the desired result is to drive consumer behavior with respect to a commercial offering, although political and ideological advertising is also common. The purpose of advertising may also be to reassure employees or shareholders that a company is viable or successful.  more from Wikipedia

Social network

A social network is a social structure made up of a set of actors (such as individuals or organizations) and the dyadic ties between these actors. The social network perspective provides a clear way of analyzing the structure of whole social entities. The study of these structures uses methods of social network analysis to identify local and global patterns, locate influential entities, and examine network dynamics.  more from Wikipedia

Tobacco control

Tobacco control is a field of public health science, policy and practice dedicated to controlling (i.e. restricting) the growth of tobacco use and thereby reducing the morbidity and mortality it causes. Tobacco control is a priority area for the World Health Organization, through the Framework Convention on Tobacco Control.  more from Wikipedia

Political campaign

"Electioneering" redirects here. For the Radiohead song, see OK Computer. 50x40px The examples and perspective in this article may not represent a worldwide view of the subject. Please improve this article and discuss the issue on the talk page.  more from Wikipedia

Advertising campaign

An advertising campaign is a series of advertisement messages that share a single idea and theme which make up an integrated marketing communication (IMC). Advertising campaigns appear in different media across a specific time frame. The critical part of making an advertising campaign is determining a champion theme as it sets the tone for the individual advertisements and other forms of marketing communications that will be used.  more from Wikipedia

Social media

Social media includes web-based and mobile based technologies which are used to turn communication into interactive dialogue between organizations, communities, and individuals. Andreas Kaplan and Michael Haenlein define social media as "a group of Internet-based applications that build on the ideological and technological foundations of Web 2.0, and that allow the creation and exchange of user-generated content.  more from Wikipedia

Conversation

Conversation is a form of interactive, spontaneous communication between two or more people who are following rules of etiquette. Conversation analysis is a branch of sociology which studies the structure and organization of human interaction, with a more specific focus on conversational interaction.  more from Wikipedia